A Global Moment for Climate and Culture
Location/Date (small below):
November 8, 2025 | Copacabana, Rio de Janeiro
On the evening of November 8, 2025, Rio will pulse with a global energy unlike anything before.
The World Goes MAD: Rio 2025 will bring together the world’s most compelling artists, cultural icons, and creative voices in a one-night-only celebration of humanity, planet, and possibility.
Broadcast worldwide.
Backed by the City of Rio.
Rooted in purpose.
Driven by music.
This is not just a concert.
It’s a cultural turning point.
Because urgency needs oxygen.
Because climate deserves culture.
Because the world is listening — and it matters what we say.
The World Goes MAD: Rio 2025 is designed to amplify emotion, unlock imagination, and move people to act. When music and meaning collide, movements begin.
Sign up to receive updates about the MAD Concert and its mission.
MAD Impact is a global climate foundation dedicated to reducing the planet’s carbon burden. We achieve this by scaling climate technologies, educating through transformative engagement and events, and inspiring bold, collective action for humanity.
Be the first to hear about our initiatives, upcoming events, and the incredible stories of impact we’re creating together. Join a community of changemakers who are committed to making a difference. Sign up today and stay inspired!