MAD Concert

A Global Moment for Climate and Culture
Location/Date (small below):
November 8, 2025 | Copacabana, Rio de Janeiro

What is the World Goes MAD Concert?

On the evening of November 8, 2025, Rio will pulse with a global energy unlike anything before.

The World Goes MAD: Rio 2025 will bring together the world’s most compelling artists, cultural icons, and creative voices in a one-night-only celebration of humanity, planet, and possibility.

Broadcast worldwide.
Backed by the City of Rio.
Rooted in purpose.
Driven by music.
This is not just a concert.
It’s a cultural turning point.

Why Now?

Because urgency needs oxygen.
Because climate deserves culture.
Because the world is listening — and it matters what we say.

The World Goes MAD: Rio 2025 is designed to amplify emotion, unlock imagination, and move people to act. When music and meaning collide, movements begin.

What to Expect

  • A live, global broadcast from the heart of Rio
  • A lineup of artists who transcend genre and geography
  • Visual storytelling, soundscapes, installations
  • Millions of viewers. One collective message.

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